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Why the Clip 'n' Carry Poké Ball still stands out
TOMY’s 2016 Pokémon 20th Anniversary Collection was designed around the idea that collecting could be active, portable and closely tied to play. Alongside…
Decoding TOMY’s 2016 Pokémon Plush Tags
TOMY’s Pokémon 20th Anniversary Collection used hang tags to turn individual plush toys into a year-long collecting story. The small printed numbers are easy…
How Pokémon’s 20th anniversary range came alive in stores
TOMY’s Pokémon 20th Anniversary Collection was designed to feel like a year-long event rather than a single toy launch. Released during 2016, the range gave…
The Mythical Plush’s Facial Expressions: A Design Comparison
TOMY’s Pokémon 20th Anniversary Collection turned 2016 into a year-long celebration of characters that rarely received the same merchandise attention as…
Choosing the right shell for a Clip 'n' Carry Poké Ball
TOMY’s 2016 Pokémon 20th Anniversary Collection was designed for fans who wanted more than a standard plush display. Alongside mythical Pokémon figures and…
Why TOMY’s 2016 Pokémon Collection Was Made Once
TOMY’s Pokémon 20th Anniversary Collection was designed as a commemorative programme rather than a permanent toy range. Released during 2016, it brought…
Recycled polyester inside TOMY’s 20th Anniversary plush
TOMY’s Pokémon 20th Anniversary Collection brought a carefully planned series of character toys to shelves throughout 2016. Alongside Clip ’n’ Carry Poké Balls…
Pricing the Pokémon 20th Anniversary Collection
TOMY’s Pokémon 20th Anniversary Collection arrived in 2016 as a carefully timed series rather than a single product launch. Mythical Pokémon plush figures,…
Why the Clip ’n’ Carry Poké Ball Button Feels So Familiar
TOMY’s 2016 Pokémon 20th Anniversary Collection was designed to turn familiar parts of the Pokémon world into physical play features. Alongside mythical…
Why the 20th anniversary Pikachu plush still charms collectors
In 2016, Pokémon celebrated two decades of games, trading cards, animation and merchandise. TOMY marked the occasion with a broad collection of limited-edition…